Builder1440:

Builder1440 and Pharaoh Information Services announced, today, a strategic alliance to offer residential home builders the complete software solutions that meet their sales, marketing and business management needs.

Both Builder1440 and Pharaoh have established themselves as industry leaders in the home building vertical and maintain a combined client list of close to 500 North American builders including DR Horton, K. Hovnanian, PCS Homes and Standard Pacific Homes.

The agreement helps builders to acquire function rich applications–developed with cutting-edge technology–that is specific to their needs and improves their efficiency throughout the entire building process.

“Builder1440 is very excited to work with Pharaoh and continue to provide innovative sales, marketing, and lead management solutions to home builders,” notes Matt McShane, Builder1440’s Vice President. “Pharaoh’s wide-range of builder business services complements the crucial sales and marketing functionality found in Sales1440.”

“We are looking forward to working closely with Builder1440 to provide the industry leading “hosted” CRM product for our existing clients, as well as, homebuilders throughout the Western US,” stated Michael Kenyon president of Pharaoh. “Builder1440 complements our current product offerings and with the leading edge technology and programming expertise provided by G.1440 (Builder1440′s programming sister company), we are looking to leverage off their expertise to expand and update our product offerings. In addition, Builder1440’s Enterprise Edition allows us to market to larger production builders or as a Standard Edition for small and custom builders.”

Builder1440, the leading provider of CRM, marketing & home sales software for the home building industry, has announced the launch of Sales1440 – Standard Edition (SE) for small and custom builders.

The newest addition to the Builder1440 suite enables small and custom home builders to sell more homes and make more money by utilizing the essential functionality from Builder1440’s award-winning Sales1440 — Enterprise Edition (EE).

Sales1440 SE, offered as a SaaS application, features the most popular tools from the Enterprise Edition including contact management, targeted marketing campaigns, follow up and quantifiable reports.

Sales1440 Standard Edition’s superior ease of use ensures an intuitive navigation, so users can effortlessly track contacts throughout the sales cycle.

“The addition of Sales1440 – Standard Edition to Builder1440’s product line demonstrates our commitment to providing builders with the sales and marketing tools that will help them sell homes efficiently, not only in this market but also in the future,” states Larry Fiorino, Builder1440’s President. Fiorino adds, “Our Standard Edition is an exciting product for small and custom builders that are looking for basic functionality at an affordable price.”

SE makes it easier than ever for builders to consistently follow up with prospects during a market when it is not only necessary but often neglected by two third of sales representatives. Within the system, builders can develop their own unique plans for consistent communication or import the exclusive Closing Action Plan (CAP) templates designed by sales guru Bob Schultz, the New Home Specialist.

In addition, builders can benefit from Builder1440’s cutting-edge technology and capture web leads directly from their own website as well as from Internet Listing Services (ILS), such as Move.com and NewHomeSource.

As with the entire suite of products, users of Sales1440 SE have access to Builder1440’s dedicated support team and resources that are available seven days a week via phone and the Online Support Center.

Professional Builder’s Annual 100 Best New Products have been announced, and Builder1440 has been recognized for the newest version Sales1440, released in February 2008.

Each year, Professional Builder editors evaluate hundreds of industry products and recognize 100 as the Top Best Products of the year. The annual awards emphasize technical innovation, increased growth and market position within the home building industry.

The Professional Builder editors base their evaluation on four criteria: technical advances in technology, significant product improvement, new products lines or features and increased product competition.

“We chose Sales1440′s Version 6.2 for our 100 Best New Products for several reasons. The new version has a great user-friendly interface. The reporting function and the new enhancements for customer management and asset tracking can greatly assist builders and their sales teams in a down market,” explains Paul Deffenbaugh, Editorial Director for Professional Builder.

“The Builder1440 application suite, which includes the newest version of Sales1440 v6.2 Enterprise Edition, was developed to give builders what they need to sell more homes in today’s market: cutting edge performance, system dependability and common-sense functionality,” explains Matt McShane, Vice President of Builder1440. “Sales1440 version 6.2 combines new technology with the superior functionality and service hundreds of home builders have already discovered.”

Sales1440 automates the entire home buying process, from the time the prospect requests information from a builder’s website or walks into the sales center, to lot and floor plan selection, home configuration, contract generation, loan calculations, change order management and customer relationship management.

Recently, Builder1440 introduced a new software solution Sales1440 Standard Edition for custom and small home builders. This software is designed to help small production builders sell more homes and make more money by leaving the technology worries to the Builder1440 experts.

The Sales1440 CRM system makes it simple for builders to sell more homes by ensuring constant communication with prospects through customizable targeted Follow-Through® plans from Bob Schultz and the New Home Specialists.

Also included in Builder1440’s software suite is DealWorks1440, an online sales pricing and analysis tool that seamlessly integrates Sales1440 with Sage Master Builder/Sage Timberline Office. Dealworks1440 enables builders to easily establish retail pricing, improve profit margins and streamline operations.

MyHome1440, another complementary product to Sales1440, is an Internet-based home customization portal for prospects and home buyers that enhances the home buying experience by displaying inventory and pricing in real time and allowing prospects to view and select communities, plans, plot maps, homes & options from Sales1440.