The Builder1440 Blog

Builder1440, the leading provider of CRM and sales software for the home building industry, has helped hundred of builders across the United States and Canada streamline their operations.

Developed to meet the needs of large production home builders, Sales1440 features unparrelled functionality and usability that is crucial to a builder’s success in today’s competitive market.

As a result, one quarter of the Top 25 home builders in the United States have implemented and currently use Sales1440.

In addition to software for production builders, Builder1440 recently released Sales1440 Stanard Edition for small and custom builders.  For more information on either product, visit www.Builder1440.com.

Posted from the October 2008 Issue of Constructeh

THE SMALL AND CUSTOM BUILDER
CRM (customer-relationship management) can become an essential part of the growth plan for small and custom homebuilding companies.

Builder1440, www.builder1440.com, Baltimore, MD., recently announced the availablibity of Sales1440-Standard Edition for small and custom builders. With this application, builders can manage contact functionality, perform marketing campaigns, and create follow-up reports. These are all options available to larger builders through Builder1440’s Sales1440-Enterprise Edition.

Among the other resources available to small builders are the ability to develop unique plans for consistent communication with clients and the ability to capture Web leads.

With this program, builders can also import CAP (closing action plan) template designs by Bob Schultz, the New Home Specialists. Builder1440 and Bob Schultz created the CAP Follow-Through System for Sales1440. With the feature, everyone involved in the sale can use templates, or scripts, for follow-through and appointment setting.

For more information contact Builder1440 at info@builder1440.com or visit www.Builder1440.com to see the article.

Sales may be slower in the current market but that doesn’t mean they aren’t completly unavailable. Sales in this market come from capitalizing on the traffic you have and implementing a turn-key follow up program to your name top of mind.

Read below how Builder1440 customer, Wormald Homes, relies on follow up in today’s new home sales market.

“We couldn’t survive without the Follow Up functionality in Sales1440. Despite a downturn in the market, our Sales Models continue to be packed on weekends. It would be impossible to manage the traffic without a system that allows us to electronically register each visitor and set up follow up plans and appointments. After entering a prospect, we use the Follow Up functionality to assign two or three follow up activities including calls, emails, and direct mail. We have proven results from keeping our company information in front of our prospects with Follow Up documents. It gives us the edge we need in this competitive market and is very adapative to our overall sales strategy.”

- Candy Greenway
Sales Support Representative